BKNG Booking Holdings Inc.

NASDAQ
$173.92

Booking Holdings Inc. (BKNG) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal Bearish Selling ran elevated versus BKNG's own trailing one-year pace, with 100% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 5 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
3
11 transactions
Purchases
$0
0 shares
Sales
$11.1M
53,425 shares
Net activity
-$11.1M
purchases less sales

How much of that selling was preplanned? 100% planned / 0% discretionary

10b5-1 plan sales $11.1M 11 transactions · 53,425 shares
Discretionary sales $0 0 transactions · 0 shares

Largest single sale: $2.5M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

No open-market insider purchase on record.

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Pisano Paulo CHIEF HUMAN RESOURCES OFFICER Sell 10b5-1 3,000 $203.48 $610.4K 73,400 −3.9% of holding
MILLONES PETER J 9 fills EXECUTIVE VP, GENERAL COUNSEL Sell 10b5-1 50,050 $207.59 $10.4M 415,750 −10.7% of holding
WITTMAN VANESSA AMES Director Sell 10b5-1 375 $211.00 $79.1K 16,133 −2.3% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.