GOLD Gold.com, Inc.
Gold.com, Inc. (GOLD) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
How much of that selling was preplanned? 0% planned / 100% discretionary
Largest single sale: $4.2M.
Where they traded
Last open-market purchase: September 3, 2026 .
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| BENJAMIN JEFFREY D | Director | Sell | 30,000 | $47.70 | $1.4M | 323,238 −8.5% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 30,000 | $48.04 | $1.4M | 353,238 −7.8% of holding | |
| John Moorhead | Director | Sell | 1,000 | $47.34 | $47.3K | 27,756 −3.5% of holding | |
| John Moorhead | Director | Sell | 1,500 | $48.41 | $72.6K | 28,756 −5% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 10,000 | $45.83 | $458.3K | 28,202 −26.2% of holding | |
| ROBERTS GREGORY N 2 fills | Chief Executive Officer | Sell | 25,000 | $49.36 | $1.2M | 30,367 −45.2% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 15,000 | $46.86 | $703.0K | 28,202 −34.7% of holding | |
| Aquilino Brian | Chief Operating Officer | Sell | 6,667 | $47.02 | $313.5K | None left | |
| MELTZER CAROL | EVP, Gen. Counsel & Secretary | Sell | 4,000 | $46.86 | $187.4K | 1,500 −72.7% of holding | |
| Buy | 100,000 | $39.30 | $3.9M | 300,000 | |||
| Buy | 58,536 | $43.11 | $2.5M | 200,000 | |||
| Buy | 40,141 | $41.36 | $1.7M | 141,464 | |||
| Buy | 56,590 | $40.57 | $2.3M | 101,323 | |||
| Buy | 44,733 | $39.40 | $1.8M | 44,733 | |||
| ROBERTS GREGORY N 2 fills | Chief Executive Officer | Sell | 80,000 | $41.58 | $3.3M | 28,202 −73.9% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 30,000 | $42.00 | $1.3M | 28,202 −51.5% of holding | |
| ROBERTS GREGORY N 2 fills | Chief Executive Officer | Sell | 30,000 | $45.09 | $1.4M | 38,202 −44% of holding | |
| Buy | 530,338 | $44.50 | $23.6M | 3,370,787 | |||
| RICHARDSON WILLIAM A | 10% Owner | Sell | 20,000 | $40.00 | $800.0K | 277,400 −6.7% of holding | |
| RICHARDSON WILLIAM A | 10% Owner | Sell | 14,780 | $45.00 | $665.1K | 297,400 −4.7% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 24,683 | $50.17 | $1.2M | 502,506 −4.7% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 2,935 | $53.03 | $155.6K | 527,189 −0.6% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 14,540 | $56.80 | $825.9K | 530,124 −2.7% of holding | |
| John Moorhead | Director | Sell | 2,000 | $57.05 | $114.1K | 30,256 −6.2% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 25,000 | $56.73 | $1.4M | 544,664 −4.4% of holding | |
| BENJAMIN JEFFREY D 2 fills | Director | Sell | 25,000 | $57.10 | $1.4M | 572,918 −4.2% of holding | |
| MELTZER CAROL | EVP, Gen. Counsel & Secretary | Sell | 2,000 | $56.38 | $112.8K | 23,500 −7.8% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 25,000 | $56.36 | $1.4M | 594,664 −4% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 25,000 | $56.25 | $1.4M | 619,664 −3.9% of holding | |
| BENJAMIN JEFFREY D 2 fills | Director | Sell | 25,000 | $56.85 | $1.4M | 663,666 −3.6% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 15,604 | $57.01 | $889.6K | 669,664 −2.3% of holding | |
| BENJAMIN JEFFREY D 2 fills | Director | Sell | 35,000 | $58.36 | $2.0M | 691,460 −4.8% of holding | |
| BENJAMIN JEFFREY D 2 fills | Director | Sell | 40,000 | $58.45 | $2.3M | 726,259 −5.2% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 25,000 | $57.64 | $1.4M | 49,240 −33.7% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 20,000 | $58.33 | $1.2M | 74,240 −21.2% of holding | |
| BENJAMIN JEFFREY D 2 fills | Director | Sell | 75,179 | $60.94 | $4.6M | 162,498 −31.6% of holding | |
| BENJAMIN JEFFREY D | Director | Sell | 4,821 | $62.42 | $300.9K | 169,419 −2.8% of holding | |
| Lepine Beverley | Director | Sell | 500 | $61.92 | $31.0K | 14,820 −3.3% of holding | |
| ROBERTS GREGORY N 4 fills | Chief Executive Officer | Sell | 20,117 | $61.38 | $1.2M | 38,378 −34.4% of holding | |
| RAVICH JESS M 2 fills | Director | Sell | 14,260 | $62.08 | $885.2K | 150,000 −8.7% of holding | |
| Aquilino Brian 2 fills | Chief Operating Officer | Sell | 10,000 | $59.55 | $595.5K | 2,636 −79.1% of holding | |
| RAVICH JESS M 4 fills | Director | Sell | 82,204 | $63.51 | $5.2M | 159,260 −34% of holding | |
| ROBERTS GREGORY N 3 fills | Chief Executive Officer | Sell | 80,000 | $63.16 | $5.1M | 53,531 −59.9% of holding | |
| John Moorhead 2 fills | Director | Sell | 3,000 | $62.89 | $188.7K | 32,456 −8.5% of holding | |
| MELTZER CAROL | EVP, Gen. Counsel & Secretary | Sell | 750 | $31.31 | $23.5K | 23,500 −3.1% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 7,000 | $31.01 | $217.1K | 28,202 −19.9% of holding | |
| ROBERTS GREGORY N 2 fills | Chief Executive Officer | Sell | 20,000 | $30.95 | $619.1K | 32,094 −38.4% of holding | |
| ROBERTS GREGORY N 2 fills | Chief Executive Officer | Sell | 20,000 | $30.56 | $611.3K | 28,202 −41.5% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 8,000 | $31.15 | $249.2K | 28,202 −22.1% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 20,000 | $26.37 | $527.4K | 28,202 −41.5% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 21,000 | $26.19 | $550.0K | 28,202 −42.7% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 3,883 | $26.97 | $104.7K | 28,202 −12.1% of holding | |
| MELTZER CAROL | EVP, Gen. Counsel & Secretary | Sell | 750 | $26.89 | $20.2K | 22,000 −3.3% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 21,000 | $25.38 | $533.0K | 28,202 −42.7% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 18,000 | $25.28 | $455.0K | 28,202 −39% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 18,000 | $25.65 | $461.6K | 28,202 −39% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 18,000 | $25.10 | $451.8K | 28,202 −39% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 16,000 | $26.04 | $416.6K | 28,202 −36.2% of holding | |
| MELTZER CAROL | EVP, Gen. Counsel & Secretary | Sell | 1,500 | $25.35 | $38.0K | 22,000 −6.4% of holding | |
| ROBERTS GREGORY N | Chief Executive Officer | Sell | 10,000 | $26.10 | $261.0K | 28,202 −26.2% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.