GOOG Alphabet Inc.
Alphabet Inc. (GOOG) Institutional Ownership
What the institutions did with GOOG last quarter, from their 13F filings. Counting managers rather than shares is the point: a single index fund adding to a position tells you far less than four hundred separate managers all deciding to. Positions as reported for the quarter ended September 30, 2026.
Every manager below opens. Subscribers can see any firm's whole portfolio — every position, its weight, and what they bought, trimmed and exited last quarter.
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Each block is one manager, sized by shares held and colored by how much they moved the position last quarter. Green added, red cut, grey stood pat.
Largest holders
| Manager | Shares | % of reported |
|---|---|---|
| Violich Capital Management, Inc. | 325.0K | 25.9% |
| MassMutual Private Wealth & Trust, FSB | 206.3K | 16.5% |
| NEVILLE RODIE & SHAW INC | 128.4K | 10.2% |
| CONFLUENCE INVESTMENT MANAGEMENT LLC | 108.4K | 8.7% |
| FERGUSON WELLMAN CAPITAL MANAGEMENT, INC | 80.4K | 6.4% |
| EASTERN BANK | 64.0K | 5.1% |
| CX Institutional | 35.7K | 2.8% |
| Eastover Investment Advisors LLC | 35.0K | 2.8% |
| ROCKLAND TRUST CO | 28.1K | 2.2% |
| DOLIVER ADVISORS, LP | 27.2K | 2.2% |
| General Partner, Inc. | 26.5K | 2.1% |
| Versant Capital Management, Inc | 18.0K | 1.4% |
| PARK NATIONAL CORP /OH/ | 15.4K | 1.2% |
| Montecito Bank & Trust | 14.6K | 1.2% |
| ARGENT CAPITAL MANAGEMENT LLC | 14.4K | 1.1% |
| Rosenberg Matthew Hamilton | 11.7K | 0.9% |
| Stonebridge Financial Group, LLC | 10.6K | 0.8% |
| Silverleafe Capital Partners, LLC | 10.0K | 0.8% |
| Heartwood Wealth Advisors LLC | 10.0K | 0.8% |
| BAKER TILLY WEALTH MANAGEMENT, LLC | 9.5K | 0.8% |
| PRIVATE CLIENT SERVICES, LLC | 8.6K | 0.7% |
| Adelphi Trust Co | 7.4K | 0.6% |
| Box Hill Private Wealth LLC | 7.2K | 0.6% |
| Polaris Financial Partners | 7.0K | 0.6% |
| FIRST FINANCIAL BANK - TRUST DIVISION | 5.7K | 0.5% |
Largest changes
| Manager | Action | Previous | Current | Change |
|---|---|---|---|---|
| Violich Capital Management, Inc. | Reduced | 332.9K | 325.0K | -7.9K |
| MassMutual Private Wealth & Trust, FSB | Reduced | 213.5K | 206.3K | -7.2K |
| CONFLUENCE INVESTMENT MANAGEMENT LLC | Reduced | 115.5K | 108.4K | -7.0K |
| General Partner, Inc. | Reduced | 29.8K | 26.5K | -3.3K |
| PRIVATE CLIENT SERVICES, LLC | Reduced | 11.8K | 8.6K | -3.1K |
| CX Institutional | Increased | 34.2K | 35.7K | +1.5K |
| Adelphi Trust Co | Reduced | 8.9K | 7.4K | -1.4K |
| EASTERN BANK | Increased | 62.6K | 64.0K | +1.4K |
| Coastline Trust Co | Reduced | 2.4K | 1.6K | -797 |
| NEVILLE RODIE & SHAW INC | Reduced | 129.1K | 128.4K | -721 |
| Eastover Investment Advisors LLC | Reduced | 35.7K | 35.0K | -693 |
| Silverleafe Capital Partners, LLC | Reduced | 10.7K | 10.0K | -623 |
| Global Wealth Strategies & Associates | Increased | 1.2K | 1.8K | +603 |
| FC Advisory LLC | Sold Out | 583 | 0 | -583 |
| PARK NATIONAL CORP /OH/ | Reduced | 15.9K | 15.4K | -503 |
| Stonebridge Financial Group, LLC | Increased | 10.1K | 10.6K | +461 |
| BURKETT FINANCIAL SERVICES, LLC | New | 0 | 426 | +426 |
| FIRST FINANCIAL BANK - TRUST DIVISION | Reduced | 6.1K | 5.7K | -400 |
| Defender Capital, LLC. | Reduced | 2.8K | 2.5K | -350 |
| Miller Global Investments, LLC | Increased | 2.7K | 3.1K | +340 |
| FERGUSON WELLMAN CAPITAL MANAGEMENT, INC | Increased | 80.1K | 80.4K | +270 |
| ARGENT CAPITAL MANAGEMENT LLC | Reduced | 14.7K | 14.4K | -260 |
| BAKER TILLY WEALTH MANAGEMENT, LLC | Increased | 9.3K | 9.5K | +212 |
| Boltwood Capital Management | Increased | 3.1K | 3.3K | +160 |
| CapWealth Advisors, LLC | Reduced | 2.6K | 2.4K | -158 |
| Montecito Bank & Trust | Increased | 14.4K | 14.6K | +156 |
| ROCKLAND TRUST CO | Reduced | 28.2K | 28.1K | -132 |
| GoalVest Advisory LLC | Reduced | 3.7K | 3.6K | -121 |
| COLLECTIVE FAMILY OFFICE LLC | Reduced | 2.7K | 2.6K | -98 |
| Versant Capital Management, Inc | Reduced | 18.1K | 18.0K | -70 |
| Planning Strategies Inc. | Reduced | 1.4K | 1.3K | -69 |
| DOLIVER ADVISORS, LP | Reduced | 27.3K | 27.2K | -64 |
| Rosenberg Matthew Hamilton | Increased | 11.7K | 11.7K | +63 |
| Heartwood Wealth Advisors LLC | Reduced | 10.1K | 10.0K | -54 |
| Box Hill Private Wealth LLC | Increased | 7.1K | 7.2K | +39 |
| TOMPKINS FINANCIAL CORP | Reduced | 5.5K | 5.4K | -35 |
| First Citizens Financial Corp | Reduced | 2.3K | 2.3K | -3 |
13F filings are due 45 days after quarter end and cover long positions in U.S.-listed equities only, so this is a lagged and partial picture: shorts, bonds and foreign listings never appear. Options positions are excluded here rather than folded into the share counts. Political ownership is coming.