HOG Harley-Davidson, Inc.

NYSE
$34.22

Harley-Davidson, Inc. (HOG) Institutional Ownership

What the institutions did with HOG last quarter, from their 13F filings. Counting managers rather than shares is the point: a single index fund adding to a position tells you far less than four hundred separate managers all deciding to. Positions as reported for the quarter ended September 30, 2026.

Managers compared
274
filed both this quarter and last
Managers holding
249
+13 on the quarter
Buyers
102
38 opened new
Sellers
96
25 sold out entirely
Buyer share
51.5%
of managers who traded it
Breadth
+3.0
net buyers, as a share of those trading

Every manager below opens. Subscribers can see any firm's whole portfolio — every position, its weight, and what they bought, trimmed and exited last quarter.

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Ownership map

Each block is one manager, sized by shares held and colored by how much they moved the position last quarter. Green added, red cut, grey stood pat.

Cut Unchanged Added Color saturates at ±50%.

Largest holders

Manager Shares % of reported
DIMENSIONAL FUND ADVISORS LP 6.2M 24.0%
LSV ASSET MANAGEMENT 5.0M 19.3%
GEODE CAPITAL MANAGEMENT, LLC 2.8M 10.8%
UBS Group AG 1.9M 7.2%
Bank of New York Mellon Corp 1.2M 4.5%
Pine Valley Investments Ltd Liability Co 1.1M 4.4%
RWC Asset Management LLP 789.7K 3.1%
RVW Wealth, LLC 386.8K 1.5%
BARCLAYS PLC 373.1K 1.4%
Universal- Beteiligungs- und Servicegesellschaft mbH 366.7K 1.4%
Nuveen, LLC 345.2K 1.3%
RHUMBLINE ADVISERS 325.7K 1.3%
VICTORY CAPITAL MANAGEMENT INC 291.1K 1.1%
BESSEMER GROUP INC 264.5K 1.0%
PRINCIPAL FINANCIAL GROUP INC 242.6K 0.9%
JUPITER ASSET MANAGEMENT LTD 204.9K 0.8%
Russell Investments Group, Ltd. 187.1K 0.7%
SEI INVESTMENTS CO 178.9K 0.7%
Robinson Value Management, Ltd. 151.2K 0.6%
ACADIAN ASSET MANAGEMENT LLC 151.2K 0.6%
FMR LLC 144.5K 0.6%
Connor, Clark & Lunn Investment Management Ltd. 142.7K 0.6%
LPL Financial LLC 141.0K 0.5%
VOYA INVESTMENT MANAGEMENT LLC 135.9K 0.5%
MONEY CONCEPTS CAPITAL CORP 122.9K 0.5%

Largest changes

Manager Action Previous Current Change
RWC Asset Management LLP New 0 789.7K +789.7K
RVW Wealth, LLC Reduced 604.1K 386.8K -217.3K
DIMENSIONAL FUND ADVISORS LP Increased 6.0M 6.2M +215.1K
GEODE CAPITAL MANAGEMENT, LLC Reduced 3.0M 2.8M -206.5K
BARCLAYS PLC Increased 184.9K 373.1K +188.2K
Pine Valley Investments Ltd Liability Co Reduced 1.3M 1.1M -187.2K
Universal- Beteiligungs- und Servicegesellschaft mbH Increased 212.1K 366.7K +154.5K
CITIGROUP INC Reduced 157.7K 37.4K -120.3K
Edgestream Partners, L.P. New 0 118.4K +118.4K
VOYA INVESTMENT MANAGEMENT LLC Increased 19.7K 135.9K +116.1K
SEI INVESTMENTS CO Reduced 278.7K 178.9K -99.9K
LSV ASSET MANAGEMENT Reduced 5.1M 5.0M -96.9K
LPL Financial LLC Increased 47.7K 141.0K +93.3K
UBS Group AG Reduced 1.9M 1.9M -82.3K
Squarepoint Ops LLC Reduced 184.9K 109.7K -75.2K
FMR LLC Increased 70.3K 144.5K +74.2K
Connor, Clark & Lunn Investment Management Ltd. Reduced 212.8K 142.7K -70.1K
PICTON MAHONEY ASSET MANAGEMENT Reduced 49.1K 1 -49.1K
VICTORY CAPITAL MANAGEMENT INC Increased 245.6K 291.1K +45.6K
INTECH INVESTMENT MANAGEMENT LLC Increased 15.9K 57.7K +41.8K
Villanova Investment Management Co LLC Sold Out 41.8K 0 -41.8K
Jefferies Financial Group Inc. Sold Out 40.5K 0 -40.5K
Oak Thistle LLC Sold Out 39.4K 0 -39.4K
FIFTH THIRD BANCORP Increased 25.1K 62.0K +36.9K
SummerHaven Investment Management, LLC New 0 36.4K +36.4K
HighTower Advisors, LLC New 0 34.7K +34.7K
Cambridge Investment Research Advisors, Inc. Increased 22.3K 56.9K +34.6K
Achmea Investment Management B.V. New 0 28.8K +28.8K
WEALTH ENHANCEMENT ADVISORY SERVICES, LLC Increased 38.1K 66.0K +27.9K
Tactive Advisors, LLC New 0 25.5K +25.5K
Diversified Trust Co Sold Out 24.6K 0 -24.6K
SIMPLEX TRADING, LLC Reduced 55.4K 34.1K -21.2K
Empirical Financial Services, LLC d.b.a. Empirical Wealth Management New 0 16.7K +16.7K
Russell Investments Group, Ltd. Reduced 202.0K 187.1K -15.0K
IMC-Chicago, LLC New 0 14.8K +14.8K
Nuveen, LLC Reduced 359.2K 345.2K -14.0K
Lido Advisors, LLC Sold Out 13.9K 0 -13.9K
ACADIAN ASSET MANAGEMENT LLC Increased 137.3K 151.2K +13.9K
STRS OHIO Increased 44.6K 57.6K +13.0K
MACKENZIE FINANCIAL CORP New 0 12.7K +12.7K
111 Capital New 0 12.5K +12.5K
Baker Avenue Asset Management, LP New 0 12.0K +12.0K
Merit Financial Group, LLC Increased 12.8K 24.0K +11.2K
Aaron Wealth Advisors LLC New 0 10.7K +10.7K
Ethic Inc. Sold Out 10.6K 0 -10.6K
CERTUITY, LLC New 0 10.6K +10.6K
EXCHANGE TRADED CONCEPTS, LLC Sold Out 10.6K 0 -10.6K
DEUTSCHE BANK AG\ Reduced 112.9K 102.5K -10.4K
Savant Capital, LLC New 0 10.2K +10.2K
TEACHERS RETIREMENT SYSTEM OF THE STATE OF KENTUCKY Reduced 44.2K 34.2K -10.0K
State of Wyoming Reduced 38.5K 28.6K -9.9K
ELEVATUS WELATH MANAGEMENT New 0 9.7K +9.7K
HB Wealth Management, LLC New 0 9.6K +9.6K
HUB Investment Partners, LLC New 0 9.2K +9.2K
Bank of New York Mellon Corp Increased 1.2M 1.2M +9.0K
ROMAN BUTLER FULLERTON & CO New 0 8.8K +8.8K
ROYCE & ASSOCIATES LP New 0 8.3K +8.3K
OPPENHEIMER & CO INC Reduced 41.9K 34.2K -7.7K
State of New Jersey Common Pension Fund D Reduced 49.6K 42.5K -7.1K
Crestwood Advisors Group, LLC Increased 11.1K 18.2K +7.1K

13F filings are due 45 days after quarter end and cover long positions in U.S.-listed equities only, so this is a lagged and partial picture: shorts, bonds and foreign listings never appear. Options positions are excluded here rather than folded into the share counts. Political ownership is coming.