ONON On Holding AG

NYSE
$27.15

On Holding AG (ONON) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal Bullish Insiders bought more than they sold over this window — uncommon at any size.
Cluster activity 0 buyers in the last 30 days 2 buyers in the last 90 days 2 sellers in the last 90 days
Insiders buying
3
8 transactions
Insiders selling
3
9 transactions
Purchases
$10.6M
310,000 shares
Sales
$995.3K
28,596 shares
Net activity
$9.6M
purchases less sales

How much of that selling was preplanned? 88% planned / 12% discretionary

10b5-1 plan sales $880.0K 6 transactions · 24,900 shares
Discretionary sales $115.3K 3 transactions · 3,696 shares

Largest single sale: $165.1K.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: August 14, 2026 , by Bernhard Olivier .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Maguire Scott Andrew COO Sell 1,475 $27.74 $40.9K 7,329 −16.8% of holding
Sluis Frank CFO Sell 687 $27.74 $19.1K 997 −40.8% of holding
Bernhard Olivier Executive Officer Buy 65,000 $30.67 $2.0M 5,228,184
Coppetti Caspar Felix Executive Officer & Co-CEO Buy 65,000 $30.67 $2.0M 2,440,855
Maguire Scott Andrew COO Sell 1,534 $36.08 $55.4K 5,032 −23.4% of holding
Coppetti Caspar Felix 2 fills Executive Officer & Co-CEO Buy 60,000 $36.64 $2.2M 2,375,855
Allemann David Michael 2 fills Executive Officer & Co-CEO Buy 60,000 $36.63 $2.2M 2,841,108
Bernhard Olivier 2 fills Executive Officer Buy 60,000 $36.63 $2.2M 5,163,184
Hoffmann Martin CEO Sell 10b5-1 4,150 $35.84 $148.8K 1,385,099 −0.3% of holding
Hoffmann Martin CEO Sell 10b5-1 4,150 $36.56 $151.7K 1,389,249 −0.3% of holding
Hoffmann Martin CEO Sell 10b5-1 4,150 $33.95 $140.9K 1,393,399 −0.3% of holding
Hoffmann Martin CEO Sell 10b5-1 4,150 $33.58 $139.4K 1,397,549 −0.3% of holding
Hoffmann Martin CEO Sell 10b5-1 4,150 $32.31 $134.1K 1,401,699 −0.3% of holding
Hoffmann Martin CEO Sell 10b5-1 4,150 $39.79 $165.1K 1,357,020 −0.3% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.