PINS Pinterest, Inc.
$19.05
Pinterest, Inc. (PINS) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
Insider signal
In line
Selling ran in line with PINS's own trailing one-year pace, with 97% of sale value under a prearranged plan.
Cluster activity
0 buyers in the last 30 days
0 buyers in the last 90 days
5 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
7
52 transactions
Purchases
$0
0 shares
Sales
$41.7M
1,746,586 shares
Net activity
-$41.7M
purchases less sales
How much of that selling was preplanned? 97% planned / 3% discretionary
10b5-1 plan sales
$40.3M
50 transactions · 1,677,189 shares
Discretionary sales
$1.4M
2 transactions · 69,397 shares
Largest single sale: $2.9M.
Where they traded
Buy
Sell
Dot area is proportional to transaction value.
No open-market insider purchase on record.
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $20.04 | $939.5K | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $20.07 | $940.6K | None left | |
| Silbermann Benjamin 2 fills | Director | Sell 10b5-1 | 93,750 | $21.43 | $2.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.57 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.53 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.11 | $1.1M | None left | |
| Rajaram Gokul | Director | Sell 10b5-1 | 1,050 | $23.03 | $24.2K | 37,246 −2.7% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.40 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.23 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.88 | $1.1M | None left | |
| Brown Claude Leonard | Chief Business Officer | Sell 10b5-1 | 12,240 | $23.88 | $292.3K | 1,206,834 −1% of holding | |
| Brau Donnelly Julia | Chief Financial Officer | Sell 10b5-1 | 59,096 | $23.48 | $1.4M | 817,409 −6.7% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $22.57 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $22.54 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $23.03 | $1.1M | None left | |
| Rajaram Gokul | Director | Sell 10b5-1 | 1,050 | $22.85 | $24.0K | 38,296 −2.7% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $22.25 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $22.22 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $22.63 | $1.1M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $21.64 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $21.45 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $19.90 | $932.7K | None left | |
| Walcott Wanjiku Juanita | Chief Legal & Bus Affairs Ofc. | Sell 10b5-1 | 14,208 | $19.65 | $279.2K | 691,840 −2% of holding | |
| Silbermann Benjamin 2 fills | Director | Sell 10b5-1 | 46,875 | $19.99 | $936.9K | 20,341 −69.7% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $20.66 | $968.6K | None left | |
| Rajaram Gokul | Director | Sell 10b5-1 | 1,050 | $20.85 | $21.9K | 39,346 −2.6% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $21.15 | $991.2K | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $21.43 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $21.78 | $1.0M | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $20.28 | $950.7K | None left | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 46,875 | $20.50 | $960.8K | None left | |
| Walcott Wanjiku Juanita | Chief Legal & Bus Affairs Ofc. | Sell 10b5-1 | 27,337 | $20.46 | $559.4K | 724,673 −3.6% of holding | |
| Rajaram Gokul | Director | Sell 10b5-1 | 1,050 | $20.00 | $21.0K | 40,396 −2.5% of holding | |
| Silbermann Benjamin | Director | Sell | 8,414 | $18.84 | $158.5K | None left | |
| Brown Claude Leonard | Chief Business Officer | Sell | 60,983 | $20.77 | $1.3M | 1,282,900 −4.5% of holding | |
| Rajaram Gokul | Director | Sell 10b5-1 | 2,100 | $20.00 | $42.0K | 27,450 −7.1% of holding | |
| Rajaram Gokul | Director | Sell 10b5-1 | 1,050 | $20.00 | $21.0K | 29,550 −3.4% of holding | |
| Ducard Malik | Chief Content Officer | Sell 10b5-1 | 2,293 | $22.06 | $50.6K | 695,187 −0.3% of holding | |
| Ducard Malik | Chief Content Officer | Sell 10b5-1 | 2,293 | $26.18 | $60.0K | 697,480 −0.3% of holding | |
| Brau Donnelly Julia | Chief Financial Officer | Sell 10b5-1 | 22,821 | $25.86 | $590.1K | 540,358 −4.1% of holding | |
| Ducard Malik | Chief Content Officer | Sell 10b5-1 | 6,000 | $25.86 | $155.2K | 699,773 −0.9% of holding | |
| Acosta Andrea | Chief Accounting Officer | Sell 10b5-1 | 3,759 | $25.00 | $94.0K | 143,431 −2.6% of holding | |
| Walcott Wanjiku Juanita | Chief Legal & Bus Affairs Ofc. | Sell 10b5-1 | 74,047 | $26.89 | $2.0M | 301,214 −19.7% of holding | |
| Silbermann Benjamin | Director | Sell 10b5-1 | 8 | $31.86 | $255 | None left | |
| Silbermann Benjamin 2 fills | Director | Sell 10b5-1 | 102,083 | $34.86 | $3.6M | None left | |
| Brau Donnelly Julia | Chief Financial Officer | Sell 10b5-1 | 22,821 | $34.85 | $795.4K | 312,422 −6.8% of holding | |
| Silbermann Benjamin 3 fills | Director | Sell 10b5-1 | 102,083 | $36.66 | $3.7M | 48,014 −68% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.