SAH Sonic Automotive, Inc.
Sonic Automotive, Inc. (SAH) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
How much of that selling was preplanned? 100% planned / 0% discretionary
Largest single sale: $4.1M.
Where they traded
Last open-market purchase: February 17, 2026 , by Rusnak Paul P. .
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| DYKE JEFF | President | Sell 10b5-1 | 35,114 | $85.22 | $3.0M | 543,668 −6.1% of holding | |
| DYKE JEFF | President | Sell 10b5-1 | 14,886 | $85.13 | $1.3M | 578,782 −2.5% of holding | |
| DYKE JEFF | President | Sell 10b5-1 | 50,000 | $82.97 | $4.1M | 111,622 −30.9% of holding | |
| Byrd Heath | EVP and CFO | Sell 10b5-1 | 5,061 | $85.00 | $430.2K | 133,952 −3.6% of holding | |
| Byrd Heath | EVP and CFO | Sell 10b5-1 | 9,526 | $85.00 | $809.7K | 139,013 −6.4% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.