SFM Sprouts Farmers Market, Inc.

NASDAQ
$72.76

Sprouts Farmers Market, Inc. (SFM) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran in line with SFM's own trailing one-year pace, with 96% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 3 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
3
8 transactions
Purchases
$0
0 shares
Sales
$5.7M
67,617 shares
Net activity
-$5.7M
purchases less sales

How much of that selling was preplanned? 96% planned / 4% discretionary

10b5-1 plan sales $5.5M 6 transactions · 64,728 shares
Discretionary sales $237.9K 2 transactions · 2,889 shares

Largest single sale: $963.8K.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: March 10, 2026 , by Blum Kristen E .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Hamilton Dustin Chief Stores Officer Sell 292 $80.36 $23.5K 16,081 −1.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $78.25 $844.1K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $82.66 $891.7K 269,980 −3.8% of holding
O'Leary Joseph D Director Sell 2,597 $82.57 $214.4K 14,710 −15% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $86.80 $936.4K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $89.34 $963.8K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $84.87 $915.6K 269,980 −3.8% of holding
Sinclair Jack Chief Executive Officer Sell 10b5-1 10,788 $87.41 $943.0K 269,980 −3.8% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.