YUM Yum! Brands, Inc.
$145.16
Yum! Brands, Inc. (YUM) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
Insider signal
In line
Selling ran in line with YUM's own trailing one-year pace, with 59% of sale value under a prearranged plan.
Cluster activity
0 buyers in the last 30 days
0 buyers in the last 90 days
5 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
8
46 transactions
Purchases
$0
0 shares
Sales
$14.3M
92,835 shares
Net activity
-$14.3M
purchases less sales
How much of that selling was preplanned? 59% planned / 41% discretionary
10b5-1 plan sales
$8.4M
33 transactions · 55,605 shares
Discretionary sales
$5.9M
13 transactions · 37,230 shares
Largest single sale: $1.9M.
Where they traded
Buy
Sell
Dot area is proportional to transaction value.
No open-market insider purchase on record.
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 268 | $153.64 | $41.2K | None left | |
| Turner Christopher Lee | Chief Executive Officer | Sell 10b5-1 | 261 | $153.64 | $40.1K | 63,510 −0.4% of holding | |
| Skeans Tracy L | COO and CPO | Sell 10b5-1 | 3,494 | $158.00 | $552.1K | 3 −99.9% of holding | |
| Russell David Eric | Sr. Vice President, Controller | Sell 10b5-1 | 7,961 | $153.15 | $1.2M | 11,960 −40% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 268 | $153.15 | $41.0K | None left | |
| Turner Christopher Lee | Chief Executive Officer | Sell 10b5-1 | 261 | $153.15 | $40.0K | 63,771 −0.4% of holding | |
| Powell Aaron | CEO - Pizza Hut | Sell | 6,001 | $160.42 | $962.7K | 12,003 −33.3% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 277 | $160.42 | $44.4K | None left | |
| Turner Christopher Lee | Chief Executive Officer | Sell 10b5-1 | 250 | $160.42 | $40.1K | 64,032 −0.4% of holding | |
| Turner Christopher Lee | Chief Executive Officer | Sell 10b5-1 | 270 | $148.14 | $40.0K | 64,282 −0.4% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 261 | $148.14 | $38.7K | None left | |
| Tresvant Sean | Taco Bell, CEO, YUM CCO | Sell | 3,000 | $154.68 | $464.0K | 3,140 −48.9% of holding | |
| Powell Aaron | CEO - Pizza Hut | Sell 10b5-1 | 6,001 | $152.35 | $914.3K | 18,004 −25% of holding | |
| Skeans Tracy L 8 fills | COO and CPO | Sell 10b5-1 | 1,837 | $152.00 | $279.2K | 5,325 −25.6% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 277 | $160.48 | $44.5K | None left | |
| Turner Christopher Lee | CEO, Chairman of Board | Sell 10b5-1 | 250 | $160.48 | $40.1K | 64,552 −0.4% of holding | |
| Turner Christopher Lee | Chief Executive Officer | Sell | 250 | $160.48 | $40.1K | 64,552 −0.4% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 271 | $154.18 | $41.8K | None left | |
| Turner Christopher Lee | CEO, Chairman of Board | Sell 10b5-1 | 257 | $154.18 | $39.6K | 64,802 −0.4% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 287 | $166.29 | $47.7K | None left | |
| Turner Christopher Lee | CEO, Chairman of Board | Sell 10b5-1 | 238 | $166.29 | $39.6K | 65,059 −0.4% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 284 | $166.02 | $47.1K | None left | |
| Turner Christopher Lee | CEO, Chairman of Board | Sell | 242 | $166.02 | $40.2K | 65,297 −0.4% of holding | |
| Skeans Tracy L 2 fills | COO and CPO | Sell | 8,311 | $160.39 | $1.3M | 5,334 −60.9% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell | 1,612 | $164.63 | $265.4K | None left | |
| Powell Aaron | CEO - Pizza Hut | Sell | 12,000 | $161.44 | $1.9M | 14,650 −45% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 276 | $153.17 | $42.3K | None left | |
| Skeans Tracy L 2 fills | COO and CPO | Sell 10b5-1 | 24,332 | $149.10 | $3.6M | None left | |
| Powell Aaron 3 fills | CEO - Pizza Hut | Sell | 2,790 | $150.48 | $419.8K | 26,650 −9.5% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell | 1,755 | $148.81 | $261.2K | None left | |
| Burkhardt Erika | Chief Legal Officer & Corp Sec | Sell | 1,269 | $149.37 | $189.6K | 64 −95.2% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 273 | $154.27 | $42.1K | 1,755 −13.5% of holding | |
| Mezvinsky Scott | KFC Division CEO | Sell 10b5-1 | 275 | $152.59 | $42.0K | 1,755 −13.5% of holding | |
| Gibbs David W 2 fills | Chief Executive Officer | Sell 10b5-1 | 7,176 | $149.80 | $1.1M | 102,893 −6.5% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.