BBW Build-A-Bear Workshop, Inc.

NYSE
$27.16

Build-A-Bear Workshop, Inc. (BBW) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal Subdued Selling ran below BBW's own trailing one-year pace, with 72% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 1 seller in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
2
2 transactions
Purchases
$0
0 shares
Sales
$376.5K
9,818 shares
Net activity
-$376.5K
purchases less sales

How much of that selling was preplanned? 72% planned / 28% discretionary

10b5-1 plan sales $272.9K 1 transaction · 6,818 shares
Discretionary sales $103.6K 1 transaction · 3,000 shares

Largest single sale: $272.9K.

Where they traded

Buy Sell Dot area is proportional to transaction value.

No open-market insider purchase on record.

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
John Sharon Price Director Sell 10b5-1 6,818 $40.03 $272.9K 181,653 −3.6% of holding
Carrara George Director Sell 3,000 $34.52 $103.6K 11,277 −21% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.