BFLY Butterfly Network, Inc.

NYSE
$7.33

Butterfly Network, Inc. (BFLY) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran in line with BFLY's own trailing one-year pace, with 62% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 1 buyer in the last 90 days 8 sellers in the last 90 days
Insiders buying
2
9 transactions
Insiders selling
9
75 transactions
Purchases
$13.1M
4,680,372 shares
Sales
$125.7M
21,194,721 shares
Net activity
-$112.6M
purchases less sales

How much of that selling was preplanned? 62% planned / 38% discretionary

10b5-1 plan sales $78.0M 42 transactions · 14,520,709 shares
Discretionary sales $47.7M 33 transactions · 6,674,012 shares

Largest single sale: $12.7M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: August 14, 2026 , by Phanstiel S. Louise .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Cashman Steve Chief Business Officer Sell 140,112 $7.30 $1.0M 1,490,295 −8.6% of holding
Carlson Megan CAO and SVP, Finance Sell 13,804 $7.30 $100.8K 412,085 −3.2% of holding
Caezza Nicholas Deputy General Counsel Sell 1,709 $8.15 $13.9K 305,166 −0.6% of holding
ROBBINS LARRY Director Sell 582,500 $8.97 $5.2M 2,964,187 −16.4% of holding
ROBBINS LARRY Director Sell 824,700 $8.70 $7.2M 3,546,687 −18.9% of holding
Phanstiel S. Louise Director Buy 115,200 $8.68 $999.5K 300,461
ROBBINS LARRY 3 fills Director Sell 890,533 $9.24 $8.2M 12,243,530 −6.8% of holding
Caezza Nicholas Deputy General Counsel Sell 10,000 $9.75 $97.5K 300,307 −3.2% of holding
DEVIVO JOSEPH President & CEO Sell 10b5-1 68,346 $10.01 $684.1K 7,603,700 −0.9% of holding
ROBBINS LARRY Director Sell 156,163 $8.10 $1.3M 12,458,763 −1.2% of holding
ROBBINS LARRY Director Sell 1,720,129 $7.39 $12.7M 12,614,926 −12% of holding
Carlson Megan CAO and SVP, Finance Sell 68,852 $7.86 $541.4K 425,889 −13.9% of holding
ROTHBERG JONATHAN M 4 fills Director Sell 10b5-1 659,913 $6.47 $4.3M None left
ROTHBERG JONATHAN M Director Sell 10b5-1 753,320 $6.74 $5.1M 496,680 −60.3% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 1,177,276 $6.61 $7.8M 72,724 −94.2% of holding
DEVIVO JOSEPH President & CEO Sell 211,798 $6.56 $1.4M 7,672,046 −2.7% of holding
Doherty John N. EVP, CFO Sell 57,136 $6.56 $374.8K 1,397,276 −3.9% of holding
Ku Victor Chief Technology Officer Sell 48,540 $6.56 $318.4K 1,015,099 −4.6% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 1,195,857 $6.60 $7.9M 54,143 −95.7% of holding
ROTHBERG JONATHAN M 2 fills Director Sell 10b5-1 1,467,501 $7.09 $10.4M 105,881 −93.3% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 1,730,319 $7.32 $12.7M 359,748 −82.8% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 815,632 $7.72 $6.3M 2,090,067 −28.1% of holding
DEVIVO JOSEPH President & CEO Sell 204,725 $7.87 $1.6M 7,883,844 −2.5% of holding
Doherty John N. EVP, CFO Sell 55,229 $7.87 $434.8K 1,454,412 −3.7% of holding
Ku Victor Chief Technology Officer Sell 35,649 $7.87 $280.7K 1,063,639 −3.2% of holding
Carlson Megan CAO and SVP, Finance Sell 41,303 $7.96 $328.9K 465,906 −8.1% of holding
Cashman Steve Chief Business Officer Sell 294,680 $4.66 $1.4M 1,630,407 −15.3% of holding
Cashman Steve Chief Business Officer Sell 104,781 $4.96 $520.1K 1,925,087 −5.2% of holding
Caezza Nicholas Deputy General Counsel Sell 1,733 $4.52 $7.8K 310,307 −0.6% of holding
Carlson Megan CAO and SVP, Finance Sell 110,422 $4.75 $524.4K 507,209 −17.9% of holding
Cashman Steve Chief Business Officer Sell 147,518 $4.91 $724.2K 2,029,868 −6.8% of holding
Cashman Steve Chief Business Officer Sell 10b5-1 200,000 $5.22 $1.0M 2,177,386 −8.4% of holding
DEVIVO JOSEPH President & CEO Sell 482,149 $3.71 $1.8M 8,030,899 −5.7% of holding
DEVIVO JOSEPH President & CEO Sell 161,275 $3.71 $598.7K 8,513,048 −1.9% of holding
Cashman Steve Chief Business Officer Sell 42,540 $3.71 $157.9K 2,377,386 −1.8% of holding
Carlson Megan CAO and SVP, Finance Sell 41,978 $3.71 $155.8K 617,631 −6.4% of holding
Caezza Nicholas Deputy General Counsel Sell 14,209 $3.71 $52.7K 312,040 −4.4% of holding
Cashman Steve Chief Business Officer Sell 10b5-1 250,000 $4.35 $1.1M 1,931,884 −11.5% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 335,834 $4.18 $1.4M None left
ROTHBERG JONATHAN M Director Sell 10b5-1 452,729 $4.14 $1.9M 335,834 −57.4% of holding
Doherty John N. EVP, CFO Sell 60,182 $3.98 $239.5K 1,234,688 −4.6% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 351,617 $4.03 $1.4M 788,563 −30.8% of holding
Ku Victor Chief Technology Officer Sell 35,968 $3.82 $137.4K 811,962 −4.2% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 14,911 $4.01 $59.8K 1,140,180 −1.3% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 2,673 $4.00 $10.7K 1,155,091 −0.2% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 44,781 $4.01 $179.4K 1,157,764 −3.7% of holding
ROTHBERG JONATHAN M 3 fills Director Sell 10b5-1 284,986 $3.14 $893.8K 1,202,545 −19.2% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 601,308 $3.16 $1.9M 196,662 −75.4% of holding
Phanstiel S. Louise Director Buy 185,261 $3.08 $571.2K 185,261
ROTHBERG JONATHAN M 2 fills Director Sell 10b5-1 193,293 $3.08 $595.4K 50,360 −79.3% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 123,354 $3.08 $380.1K 132,622 −48.2% of holding
ROBBINS LARRY Director Buy 21,370 $3.02 $64.5K 14,335,055
ROTHBERG JONATHAN M Director Sell 10b5-1 288,918 $3.13 $905.2K 255,976 −53% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 176,070 $3.11 $546.8K 111,031 −61.3% of holding
ROTHBERG JONATHAN M 2 fills Director Sell 10b5-1 769,327 $3.27 $2.5M 287,101 −72.8% of holding
ROBBINS LARRY Director Buy 200,000 $3.06 $611.3K 14,313,685
ROTHBERG JONATHAN M Director Sell 10b5-1 37,598 $3.07 $115.6K 543,601 −6.5% of holding
ROBBINS LARRY Director Buy 536,893 $2.99 $1.6M 14,113,685
ROTHBERG JONATHAN M Director Sell 10b5-1 64,198 $3.08 $197.5K 581,199 −9.9% of holding
ROBBINS LARRY Director Buy 821,648 $2.96 $2.4M 13,576,792
Caezza Nicholas Deputy General Counsel Sell 1,686 $2.83 $4.8K 231,035 −0.7% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 132,570 $3.08 $408.2K 512,827 −20.5% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 442,539 $3.13 $1.4M 797,970 −35.7% of holding
ROTHBERG JONATHAN M 3 fills Director Sell 10b5-1 674,758 $3.27 $2.2M 645,397 −51.1% of holding
ROTHBERG JONATHAN M 3 fills Director Sell 10b5-1 1,110,579 $3.15 $3.5M 870,316 −56.1% of holding
ROBBINS LARRY Director Buy 800,000 $2.58 $2.1M 12,755,144
ROBBINS LARRY Director Buy 1,000,000 $2.37 $2.4M 11,955,144
ROBBINS LARRY Director Buy 1,000,000 $2.35 $2.4M 10,955,144
Carfora Dawn Director Sell 112,009 $2.69 $301.9K 265,505 −29.7% of holding
ROTHBERG JONATHAN M Director Sell 10b5-1 100,502 $3.08 $309.3K 1,140,007 −8.1% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.