CAKE The Cheesecake Factory Incorporated

NASDAQ
$102.70

The Cheesecake Factory Incorporated (CAKE) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

30D 90D 6M 1Y
Insider signal Bearish Selling ran elevated versus CAKE's own trailing one-year pace, with 0% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 8 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
8
14 transactions
Purchases
$0
0 shares
Sales
$28.8M
320,239 shares
Net activity
-$28.8M
purchases less sales

How much of that selling was preplanned? 0% planned / 100% discretionary

10b5-1 plan sales $0 0 transactions · 0 shares
Discretionary sales $28.8M 14 transactions · 320,239 shares

Largest single sale: $10.0M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: March 12, 2018 — 8.5 years ago, by Ames Edie A .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Meyer Janice L. Director Sell 1,958 $109.36 $214.1K 21,251 −8.4% of holding
Gordon David M 2 fills PRESIDENT Sell 31,950 $110.03 $3.5M 41,959 −43.2% of holding
Ames Edie A Director Sell 3,000 $106.95 $320.9K 10,000 −23.1% of holding
OVERTON DAVID CHAIRMAN AND C.E.O. Sell 94,145 $106.27 $10.0M 89,805 −51.2% of holding
CAPPELLO ALEXANDER L Director Sell 64 $106.08 $6.8K 3,853 −1.6% of holding
CAPPELLO ALEXANDER L Director Sell 59 $104.20 $6.1K 3,917 −1.5% of holding
May Scarlett EVP, GENERAL COUNSEL Sell 7,978 $102.66 $819.0K 18,241 −30.4% of holding
CAPPELLO ALEXANDER L Director Sell 100 $103.04 $10.3K 3,976 −2.5% of holding
Clark Matthew Eliot EXEC VP, CFO Sell 68,900 $99.30 $6.8M 45,109 −60.4% of holding
Hanscom Ashley W PRINCIPAL ACCOUNTING OFFICER Sell 3,500 $100.00 $350.0K 7,541 −31.7% of holding
CAPPELLO ALEXANDER L Director Sell 2,095 $101.50 $212.6K 4,076 −33.9% of holding
CAPPELLO ALEXANDER L Director Sell 2,490 $64.90 $161.6K 6,171 −28.7% of holding
OVERTON DAVID CHAIRMAN AND C.E.O. Sell 104,000 $61.02 $6.3M 3,079,779 −3.3% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.