CAKE The Cheesecake Factory Incorporated
The Cheesecake Factory Incorporated (CAKE) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
How much of that selling was preplanned? 0% planned / 100% discretionary
Largest single sale: $10.0M.
Where they traded
Last open-market purchase: March 12, 2018 — 8.5 years ago, by Ames Edie A .
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| Meyer Janice L. | Director | Sell | 1,958 | $109.36 | $214.1K | 21,251 −8.4% of holding | |
| Gordon David M 2 fills | PRESIDENT | Sell | 31,950 | $110.03 | $3.5M | 41,959 −43.2% of holding | |
| Ames Edie A | Director | Sell | 3,000 | $106.95 | $320.9K | 10,000 −23.1% of holding | |
| OVERTON DAVID | CHAIRMAN AND C.E.O. | Sell | 94,145 | $106.27 | $10.0M | 89,805 −51.2% of holding | |
| CAPPELLO ALEXANDER L | Director | Sell | 64 | $106.08 | $6.8K | 3,853 −1.6% of holding | |
| CAPPELLO ALEXANDER L | Director | Sell | 59 | $104.20 | $6.1K | 3,917 −1.5% of holding | |
| May Scarlett | EVP, GENERAL COUNSEL | Sell | 7,978 | $102.66 | $819.0K | 18,241 −30.4% of holding | |
| CAPPELLO ALEXANDER L | Director | Sell | 100 | $103.04 | $10.3K | 3,976 −2.5% of holding | |
| Clark Matthew Eliot | EXEC VP, CFO | Sell | 68,900 | $99.30 | $6.8M | 45,109 −60.4% of holding | |
| Hanscom Ashley W | PRINCIPAL ACCOUNTING OFFICER | Sell | 3,500 | $100.00 | $350.0K | 7,541 −31.7% of holding | |
| CAPPELLO ALEXANDER L | Director | Sell | 2,095 | $101.50 | $212.6K | 4,076 −33.9% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.