CFFI C&F Financial Corp.
C&F Financial Corp. (CFFI) Insider Activity
What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.
How much of that selling was preplanned? 0% planned / 100% discretionary
Largest single sale: $102.7K.
Where they traded
No open-market insider purchase on record.
Recent open-market activity
| Date | Insider | Role | Action | Shares | Price | Value | Held after |
|---|---|---|---|---|---|---|---|
| DILLON LARRY G | EXECUTIVE CHAIRMAN | Sell | 1,000 | $95.07 | $95.1K | 33,058 −2.9% of holding | |
| Crone S Dustin | PRESIDENT & CEO C&F FINANCE | Sell | 900 | $94.41 | $85.0K | 8,378 −9.7% of holding | |
| DILLON LARRY G | EXECUTIVE CHAIRMAN | Sell | 1,000 | $86.00 | $86.0K | 34,058 −2.9% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 500 | $87.13 | $43.6K | 38,869 −1.3% of holding | |
| PEAY D ANTHONY | Director | Sell | 425 | $85.92 | $36.5K | 1,850 −18.7% of holding | |
| Seaman John A III | EVP, CHIEF CREDIT OFFICER | Sell | 650 | $84.61 | $55.0K | 4,632 −12.3% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 141 | $77.50 | $10.9K | 39,369 −0.4% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 30 | $78.50 | $2.4K | 39,510 −0.1% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 329 | $78.50 | $25.8K | 39,540 −0.8% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 678 | $75.56 | $51.2K | 39,869 −1.7% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 200 | $75.00 | $15.0K | 40,169 −0.5% of holding | |
| Long Jason E | EVP, CHIEF FINANCIAL OFFICER | Sell | 1,360 | $75.50 | $102.7K | 10,083 −11.9% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 500 | $75.00 | $37.5K | 40,369 −1.2% of holding | |
| Kelley Elizabeth R | Director | Sell | 1,025 | $73.00 | $74.8K | 4,022 −20.3% of holding | |
| CHERRY THOMAS F | PRESIDENT & CEO | Sell | 11 | $78.25 | $861 | 42,741 −0% of holding |
Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.