FROG JFrog Ltd.

NASDAQ
$87.18

JFrog Ltd. (FROG) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran in line with FROG's own trailing one-year pace, with 58% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 8 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
10
227 transactions
Purchases
$0
0 shares
Sales
$391.8M
3,413,541 shares
Net activity
-$391.8M
purchases less sales

How much of that selling was preplanned? 58% planned / 42% discretionary

10b5-1 plan sales $228.5M 213 transactions · 3,091,270 shares
Discretionary sales $163.3M 14 transactions · 322,271 shares

Largest single sale: $144.0M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

No open-market insider purchase on record.

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Shlomi Ben Haim 7 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 45,700 $85.35 $3.9M 4,488,149 −1% of holding
Notman Tali 2 fills CHIEF REVENUE OFFICER Sell 10b5-1 18,794 $86.98 $1.6M 669,523 −2.7% of holding
Landman Yoav 5 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $89.27 $4.0M 5,182,934 −0.9% of holding
Grabscheid Eduard 6 fills CHIEF FINANCIAL OFFICER Sell 10b5-1 8,436 $91.60 $772.7K 198,430 −4.1% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 37,232 $90.51 $3.4M 4,495,005 −0.8% of holding
Notman Tali CHIEF REVENUE OFFICER Sell 19,157 $90.51 $1.7M 687,472 −2.7% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 8,780 $90.51 $794.7K 200,496 −4.2% of holding
Simon Frederic 8 fills Director Sell 10b5-1 120,000 $93.21 $11.2M 2,921,204 −3.9% of holding
Steele Elisa Director Sell 10b5-1 554 $103.41 $57.3K 23,750 −2.3% of holding
Landman Yoav 4 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 249,300 $100.72 $25.1M 5,407,273 −4.4% of holding
Simon Frederic 10 fills Director Sell 10b5-1 120,000 $90.86 $10.9M 3,099,428 −3.7% of holding
Landman Yoav 10 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $90.86 $4.1M 5,491,438 −0.8% of holding
Shlomi Ben Haim 5 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 15,000 $91.00 $1.4M 4,576,937 −0.3% of holding
ZWARENSTEIN BARRY Director Sell 10b5-1 1,250 $80.10 $100.1K 31,687 −3.8% of holding
Landman Yoav 5 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $87.23 $3.9M 5,537,238 −0.8% of holding
Sela Yossi 4 fills Director Sell 10b5-1 25,000 $87.43 $2.2M 100,348 −19.9% of holding
Shlomi Ben Haim 3 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 15,000 $94.37 $1.4M 4,586,392 −0.3% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 700 $99.00 $69.3K 5,538,338 −0% of holding
Simon Frederic 4 fills Director Sell 10b5-1 120,000 $91.07 $10.9M 3,195,553 −3.6% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 10b5-1 561 $92.61 $52.0K 209,097 −0.3% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 150,000 $89.99 $13.5M 5,539,038 −2.6% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 10b5-1 65,999 $90.03 $5.9M 4,592,237 −1.4% of holding
Landman Yoav 4 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $78.11 $3.5M 5,727,748 −0.8% of holding
Shlomi Ben Haim 3 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 93,072 $84.60 $7.9M 4,728,177 −1.9% of holding
ZWARENSTEIN BARRY Director Sell 10b5-1 1,250 $84.35 $105.4K 32,937 −3.7% of holding
Notman Tali 3 fills CHIEF REVENUE OFFICER Sell 10b5-1 22,015 $83.95 $1.8M 717,266 −3% of holding
Grabscheid Eduard 3 fills CHIEF FINANCIAL OFFICER Sell 10b5-1 5,654 $84.69 $478.8K 213,410 −2.6% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 43,056 $86.54 $3.7M 4,751,308 −0.9% of holding
Notman Tali CHIEF REVENUE OFFICER Sell 22,854 $86.54 $2.0M 728,644 −3% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 9,484 $86.54 $820.7K 215,312 −4.2% of holding
Simon Frederic 9 fills Director Sell 10b5-1 120,000 $85.84 $10.3M 3,339,528 −3.5% of holding
Landman Yoav 3 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 100,000 $81.47 $8.1M 5,805,675 −1.7% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 10b5-1 51,237 $75.02 $3.8M 4,794,364 −1.1% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 10b5-1 48,763 $75.04 $3.7M 4,845,601 −1% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,368 $72.40 $99.0K 21,944 −5.9% of holding
Steele Elisa Director Sell 10b5-1 684 $72.40 $49.5K 24,304 −2.7% of holding
Simon Frederic 4 fills Director Sell 10b5-1 117,500 $63.78 $7.5M 3,441,230 −3.3% of holding
Landman Yoav 4 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 75,000 $64.22 $4.8M 5,822,637 −1.3% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,000 $52.27 $1.3M 4,718,295 −0.5% of holding
ZWARENSTEIN BARRY 2 fills Director Sell 10b5-1 1,250 $49.00 $61.3K 29,910 −4% of holding
Landman Yoav 3 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 15,000 $42.87 $643.0K 5,837,510 −0.3% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,000 $48.88 $1.2M 4,744,830 −0.5% of holding
Simon Frederic Director Sell 10b5-1 25,000 $50.35 $1.3M 3,458,286 −0.7% of holding
Simon Frederic 3 fills Director Sell 10b5-1 55,000 $48.34 $2.7M 3,526,186 −1.5% of holding
Simon Frederic Director Sell 10b5-1 9,600 $48.17 $462.4K 3,538,286 −0.3% of holding
ZWARENSTEIN BARRY Director Sell 10b5-1 1,250 $49.00 $61.3K 31,253 −3.8% of holding
Sela Yossi Director Sell 10b5-1 25,000 $45.20 $1.1M 103,922 −19.4% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,000 $45.07 $1.1M 4,765,249 −0.5% of holding
Simon Frederic 2 fills Director Sell 10b5-1 10,400 $46.10 $479.4K 3,548,286 −0.3% of holding
Grabscheid Eduard 2 fills CHIEF FINANCIAL OFFICER Sell 10b5-1 9,043 $45.00 $406.9K 229,596 −3.8% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,363 $41.50 $1.1M 4,804,818 −0.5% of holding
Notman Tali 3 fills CHIEF REVENUE OFFICER Sell 10b5-1 21,097 $41.28 $870.8K 772,089 −2.7% of holding
Simon Frederic Director Sell 10b5-1 10,000 $42.08 $420.8K 3,558,286 −0.3% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 6,063 $40.32 $244.5K 233,839 −2.5% of holding
Notman Tali CHIEF REVENUE OFFICER Sell 35,856 $4,015.00 $144.0M 773,695 −4.4% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 71,841 $40.15 $2.9M 4,815,612 −1.5% of holding
Simon Frederic Director Sell 10b5-1 25,000 $40.18 $1.0M 3,568,286 −0.7% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 15,639 $40.15 $627.9K 239,902 −6.1% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,367 $34.79 $47.6K 18,885 −6.7% of holding
Steele Elisa Director Sell 10b5-1 684 $34.79 $23.8K 20,561 −3.2% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 30,000 $55.86 $1.7M 5,843,437 −0.5% of holding
Simon Frederic 3 fills Director Sell 10b5-1 67,500 $53.20 $3.6M 3,638,270 −1.8% of holding
Landman Yoav 3 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 15,000 $53.19 $797.8K 5,883,460 −0.3% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,000 $51.92 $1.3M 4,742,593 −0.5% of holding
Landman Yoav 3 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $57.71 $2.6M 5,892,541 −0.8% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 10b5-1 25,000 $59.66 $1.5M 4,766,893 −0.5% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,957 $58.70 $114.9K 20,495 −8.7% of holding
Simon Frederic 6 fills Director Sell 10b5-1 80,000 $59.51 $4.8M 3,727,734 −2.1% of holding
Landman Yoav 3 fills CHIEF TECHNOLOGY OFFICER Sell 10b5-1 45,000 $68.79 $3.1M 5,940,399 −0.8% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 70,000 $69.22 $4.8M 5,958,641 −1.2% of holding
Sela Yossi Director Sell 10b5-1 25,000 $70.00 $1.8M 129,165 −16.2% of holding
Shlomi Ben Haim 4 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 48,744 $64.49 $3.1M 4,839,568 −1% of holding
Notman Tali 3 fills CHIEF REVENUE OFFICER Sell 10b5-1 13,357 $64.80 $865.6K 636,456 −2.1% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 50,000 $64.98 $3.2M 6,028,641 −0.8% of holding
Sela Yossi 4 fills Director Sell 10b5-1 50,000 $63.81 $3.2M 197,365 −20.2% of holding
Steele Elisa 3 fills Director Sell 10b5-1 5,460 $63.43 $346.3K 25,639 −17.6% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 10b5-1 3,439 $60.80 $209.1K 129,074 −2.6% of holding
Shlomi Ben Haim CHIEF EXECUTIVE OFFICER Sell 28,515 $60.93 $1.7M 4,840,637 −0.6% of holding
Notman Tali CHIEF REVENUE OFFICER Sell 14,160 $60.93 $862.8K 644,682 −2.1% of holding
Simon Frederic Director Sell 10b5-1 12,500 $61.03 $762.9K 3,740,786 −0.3% of holding
Grabscheid Eduard CHIEF FINANCIAL OFFICER Sell 3,652 $60.93 $222.5K 132,513 −2.7% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,368 $60.09 $82.2K 22,452 −5.7% of holding
Simon Frederic 2 fills Director Sell 10b5-1 67,500 $60.08 $4.1M 3,773,778 −1.8% of holding
Landman Yoav CHIEF TECHNOLOGY OFFICER Sell 10b5-1 40,000 $60.08 $2.4M 6,078,641 −0.7% of holding
Simon Frederic 3 fills Director Sell 10b5-1 80,000 $61.76 $4.9M 3,923,731 −2% of holding
Vitus Andrew L. Director Sell 5,982 $62.17 $371.9K 5,074 −54.1% of holding
Simon Frederic Director Sell 10b5-1 37,117 $65.09 $2.4M 3,947,786 −0.9% of holding
Simon Frederic 6 fills Director Sell 10b5-1 100,000 $58.84 $5.9M 4,078,605 −2.4% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 15,000 $46.01 $690.1K 4,870,754 −0.3% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,372 $47.94 $65.8K 29,307 −4.5% of holding
Simon Frederic 2 fills Director Sell 10b5-1 35,000 $46.92 $1.6M 4,114,631 −0.8% of holding
Shlomi Ben Haim 2 fills CHIEF EXECUTIVE OFFICER Sell 10b5-1 15,000 $48.08 $721.2K 4,884,728 −0.3% of holding
Notman Tali 2 fills CHIEF REVENUE OFFICER Sell 10b5-1 1,693 $47.20 $79.9K 659,255 −0.3% of holding
Wassenaar Yvonne Director Sell 10b5-1 1,372 $49.90 $68.5K 30,679 −4.3% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.