GO Grocery Outlet, Inc.

NASDAQ
$11.25

Grocery Outlet, Inc. (GO) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

30D 90D 6M 1Y
Insider signal Bullish Insiders bought more than they sold over this window — uncommon at any size.
Cluster activity 2 buyers in the last 30 days 2 buyers in the last 90 days 1 seller in the last 90 days
Insiders buying
4
12 transactions
Insiders selling
4
5 transactions
Purchases
$4.9M
761,905 shares
Sales
$101.0K
15,134 shares
Net activity
$4.8M
purchases less sales

How much of that selling was preplanned? 13% planned / 87% discretionary

10b5-1 plan sales $13.0K 1 transaction · 1,851 shares
Discretionary sales $88.0K 4 transactions · 13,283 shares

Largest single sale: $28.6K.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: August 27, 2026 , by Jaros Carey F. .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Jaros Carey F. Director Buy 15,000 $11.70 $175.5K 60,000
Kerr Frank Michael See Remarks Sell 1,432 $11.30 $16.2K 54,342 −2.6% of holding
Miller Paul Blaine See Remarks Buy 8,000 $10.90 $87.2K 72,171
Miller Paul Blaine See Remarks Buy 5,000 $9.50 $47.5K 64,171
Miller Paul Blaine See Remarks Buy 10,000 $9.37 $93.7K 59,171
Bortner Andrea Renee See Remarks Sell 10b5-1 1,851 $7.00 $13.0K 77,287 −2.3% of holding
Ragatz Erik D. Director Buy 125,000 $7.06 $882.5K 651,500
Potter Jason J. N. President and CEO Buy 2,556 $6.68 $17.1K 687,174
Potter Jason J. N. President and CEO Buy 110,252 $6.35 $700.1K 684,618
Potter Jason J. N. President and CEO Buy 286,097 $5.90 $1.7M 574,366
Ragatz Erik D. Director Buy 50,000 $5.75 $287.5K 526,500
Ragatz Erik D. Director Buy 33,997 $5.85 $198.9K 476,500
Ragatz Erik D. Director Buy 16,003 $5.85 $93.6K 442,503
Ragatz Erik D. Director Buy 100,000 $6.09 $609.0K 426,500
Wilson Steven K. EVP, Chief Purchasing Officer Sell 4,721 $6.06 $28.6K 120,171 −3.8% of holding
Bortner Andrea Renee See Remarks Sell 3,705 $6.06 $22.5K 79,138 −4.5% of holding
Thompson Luke D EVP, GC and Secretary Sell 3,425 $6.06 $20.8K 92,813 −3.6% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.