HSY The Hershey Company

NYSE
$173.32

The Hershey Company (HSY) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran in line with HSY's own trailing one-year pace, with 2% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 4 sellers in the last 90 days
Insiders buying
3
3 transactions
Insiders selling
6
645 transactions
Purchases
$445.4K
2,400 shares
Sales
$235.0M
1,254,346 shares
Net activity
-$234.6M
purchases less sales

How much of that selling was preplanned? 2% planned / 98% discretionary

10b5-1 plan sales $4.5M 20 transactions · 22,722 shares
Discretionary sales $230.5M 625 transactions · 1,231,624 shares

Largest single sale: $1.8M.

Where they traded

Buy Sell Dot area is proportional to transaction value.

Last open-market purchase: November 24, 2025 , by Schechtman Natalie .

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $171.56 $1.7M 844,794 −1.2% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $173.49 $1.7M 855,764 −1.2% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 2 fills 10% Owner Sell 10,000 $173.58 $1.7M 857,462 −1.2% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $174.55 $1.7M 874,453 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $177.29 $1.8M 884,641 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $177.08 $1.8M 895,852 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $176.36 $1.8M 904,442 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $180.01 $1.8M 910,253 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $181.16 $1.8M 922,163 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $185.99 $1.9M 930,320 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $186.95 $1.9M 941,166 −1.1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $189.52 $1.9M 956,024 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $186.79 $1.9M 965,600 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $189.00 $1.9M 975,782 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $188.11 $1.9M 986,019 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $183.36 $1.8M 995,817 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $181.58 $1.8M 1,003,512 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $184.34 $1.8M 1,015,727 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 2 fills 10% Owner Sell 10,000 $186.04 $1.9M 1,022,030 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $183.09 $1.8M 1,036,089 −1% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $181.91 $1.8M 1,045,948 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $182.13 $1.8M 1,055,846 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $182.77 $1.8M 1,066,065 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $181.71 $1.8M 1,075,819 −0.9% of holding
McCalman Jennifer VP, Chief Accounting Officer Sell 10b5-1 710 $180.78 $128.4K 3,586 −16.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $178.95 $1.8M 1,086,094 −0.9% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 950 $180.00 $171.0K 52,245 −1.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $177.75 $1.8M 1,095,972 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $177.46 $1.8M 1,106,103 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $175.35 $1.8M 1,114,012 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $179.12 $1.8M 1,123,439 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $184.79 $1.8M 1,133,019 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $183.00 $1.8M 1,143,459 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $179.37 $1.8M 1,156,036 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $174.45 $1.7M 1,165,988 −0.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $171.30 $1.7M 1,174,853 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $172.03 $1.7M 1,185,994 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $170.36 $1.7M 1,194,735 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $171.12 $1.7M 1,206,101 −0.8% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $170.00 $255.0K 53,195 −2.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 8 fills 10% Owner Sell 10,000 $172.34 $1.7M 1,215,938 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $174.11 $1.7M 1,225,486 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $170.60 $1.7M 1,234,028 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $171.30 $1.7M 1,244,191 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $175.68 $1.8M 1,255,867 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $172.92 $1.7M 1,265,088 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $171.85 $1.7M 1,275,781 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $175.26 $1.8M 1,286,023 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 8 fills 10% Owner Sell 10,000 $177.32 $1.8M 1,293,389 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $178.28 $1.8M 1,305,873 −0.8% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $181.26 $1.8M 1,314,113 −0.8% of holding
Robbin-Coker Cordel Director Sell 124 $180.37 $22.4K 1,643 −7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $179.09 $1.8M 1,326,027 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $176.36 $1.8M 1,336,081 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $180.56 $1.8M 1,342,594 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $178.31 $1.8M 1,356,073 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $177.79 $1.8M 1,363,128 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $182.38 $1.8M 1,375,475 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $177.06 $1.8M 1,385,919 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $171.01 $1.7M 1,396,061 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $172.41 $1.7M 1,403,281 −0.7% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 1,500 $173.43 $260.1K 54,695 −2.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 12 fills 10% Owner Sell 10,000 $177.24 $1.8M 1,415,627 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $182.42 $1.8M 1,424,067 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $180.60 $1.8M 1,435,404 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $182.28 $1.8M 1,442,341 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $180.40 $1.8M 1,455,722 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $176.42 $1.8M 1,466,098 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $175.47 $1.8M 1,473,414 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 9 fills 10% Owner Sell 10,000 $177.04 $1.8M 1,482,379 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $185.13 $1.9M 1,495,877 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $182.35 $1.8M 1,503,810 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $184.73 $1.8M 1,513,598 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $184.27 $1.8M 1,525,878 −0.7% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10 fills 10% Owner Sell 10,000 $186.06 $1.9M 1,536,013 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $194.41 $1.9M 1,545,019 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $197.08 $2.0M 1,552,157 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $198.42 $2.0M 1,565,973 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $191.74 $1.9M 1,574,345 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $193.80 $1.9M 1,586,029 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $191.15 $1.9M 1,595,864 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $190.74 $1.9M 1,605,589 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $193.45 $1.9M 1,615,948 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $190.57 $1.9M 1,625,882 −0.6% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $186.25 $279.4K 56,195 −2.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $187.55 $1.9M 1,631,899 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $191.54 $1.9M 1,645,283 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $194.75 $1.9M 1,655,754 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $191.67 $1.9M 1,665,893 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $187.71 $1.9M 1,675,938 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $186.02 $1.9M 1,685,879 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $185.86 $1.9M 1,696,026 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $186.23 $1.9M 1,705,654 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $184.45 $1.8M 1,715,972 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $181.57 $1.8M 1,723,943 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $182.93 $1.8M 1,735,697 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $185.34 $1.9M 1,745,919 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $188.63 $1.9M 1,754,242 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $188.06 $1.9M 1,766,073 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $188.49 $1.9M 1,772,453 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $191.54 $1.9M 1,783,869 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $192.34 $1.9M 1,795,546 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $188.72 $1.9M 1,805,859 −0.6% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $189.65 $1.9M 1,812,306 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $193.36 $1.9M 1,823,394 −0.5% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $194.10 $291.2K 57,695 −2.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $192.99 $1.9M 1,835,526 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $191.55 $1.9M 1,845,725 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $192.95 $1.9M 1,854,271 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $198.26 $2.0M 1,865,819 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $198.18 $2.0M 1,871,376 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 8 fills 10% Owner Sell 10,000 $204.70 $2.0M 1,882,354 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $210.22 $2.1M 1,896,037 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 3 fills 10% Owner Sell 10,000 $208.30 $2.1M 1,905,703 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $207.28 $2.1M 1,916,102 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $207.71 $2.1M 1,926,034 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $204.51 $2.0M 1,936,073 −0.5% of holding
Robbin-Coker Cordel Director Sell 10b5-1 129 $202.80 $26.2K 1,508 −7.9% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $203.39 $2.0M 1,946,055 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 11 fills 10% Owner Sell 10,000 $208.74 $2.1M 1,956,082 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $213.68 $2.1M 1,966,073 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $213.84 $2.1M 1,975,865 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 8 fills 10% Owner Sell 10,000 $212.30 $2.1M 1,986,099 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $216.25 $2.2M 1,995,819 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 5 fills 10% Owner Sell 10,000 $215.80 $2.2M 2,005,668 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 7 fills 10% Owner Sell 10,000 $214.89 $2.1M 2,015,973 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $210.50 $2.1M 2,025,548 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $210.90 $2.1M 2,035,200 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $214.34 $2.1M 2,042,416 −0.5% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $216.71 $325.1K 59,869 −2.4% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 6 fills 10% Owner Sell 10,000 $217.28 $2.2M 2,055,576 −0.5% of holding
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 4 fills 10% Owner Sell 10,000 $219.88 $2.2M 2,065,649 −0.5% of holding
Grover Rohit 2 fills President, International Sell 10b5-1 3,500 $226.07 $791.2K 36,318 −8.8% of holding
Reiman Jason 2 fills SVP Chief Supply Chain Officer Sell 10b5-1 2,000 $226.07 $452.1K 42,036 −4.5% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $219.66 $329.5K 50,819 −2.9% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $198.67 $298.0K 52,319 −2.8% of holding
Robbin-Coker Cordel Director Sell 10b5-1 130 $184.10 $23.9K 1,409 −8.4% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $188.51 $282.8K 53,819 −2.7% of holding
Schechtman Natalie SVP and CHRO Buy 200 $186.29 $37.3K 1,267
Tanner Kirk President and CEO Buy 2,000 $185.46 $370.9K 47,860
Taffet Stacy Chief Growth Officer Buy 200 $186.19 $37.2K 9,371
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $179.56 $269.3K 55,319 −2.6% of holding
Robbin-Coker Cordel 2 fills Director Sell 10b5-1 303 $168.22 $51.0K 1,399 −17.8% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $187.52 $281.3K 56,819 −2.6% of holding
Voskuil Steven E SVP, Chief Financial Officer Sell 10b5-1 1,500 $189.12 $283.7K 58,319 −2.5% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.