YETI YETI Holdings, Inc.

NYSE
$40.82

YETI Holdings, Inc. (YETI) Insider Activity

What the officers, directors and large holders did with their own shares. Only open-market purchases and sales count toward the totals — grants, option exercises and shares withheld for tax are compensation mechanics, not decisions, and they're listed separately below.

Insider signal In line Selling ran in line with YETI's own trailing one-year pace, with 100% of sale value under a prearranged plan.
Cluster activity 0 buyers in the last 30 days 0 buyers in the last 90 days 0 sellers in the last 90 days
Insiders buying
0
0 transactions
Insiders selling
1
2 transactions
Purchases
$0
0 shares
Sales
$442.1K
9,756 shares
Net activity
-$442.1K
purchases less sales

How much of that selling was preplanned? 100% planned / 0% discretionary

10b5-1 plan sales $442.1K 2 transactions · 9,756 shares
Discretionary sales $0 0 transactions · 0 shares

Largest single sale: $223.2K.

Where they traded

Buy Sell Dot area is proportional to transaction value.

No open-market insider purchase on record.

Recent open-market activity

Date Insider Role Action Shares Price Value Held after
Barksdale Bryan C. 2 fills SVP, CLO and Secretary Sell 10b5-1 9,756 $45.32 $442.1K 61,229 −13.7% of holding

Form 4s are due within two business days of a transaction, so this is close to real time — unlike the quarterly 13F data on the Institutional tab. A single large sale often reflects a prearranged 10b5-1 plan rather than a fresh view, so read a pattern of sales rather than any one of them.